Reprtoir blog

K-Pop Aesthetics: A Case for Pop Culture

How did K-Pop’s visual approach became a global force? Why does it matter for Pop Culture, and what does it mean for the future of music, fashion, and beyond?

Articles

Aug 4, 2025

by

Mathilde Neu

Super-Premium Strategy in the Music Industry - WR #264

This week, we’ll examine how music streaming is entering a new phase. This topic is raising concerns Spotify, major, labels and the broader music industry.

Weekly Roundups

May 2, 2025

Mathilde Neu

Eco-Friendly Touring & Releases: What Labels Can Actually Do

Whether choosing recycled materials for merchandise, eliminating wasteful packaging, partnering with carbon offset programs, labels are at the heart of this

Articles

Apr 28, 2025

Mathilde Neu

Rights and MusicTech in the Music Industry - WR #263

In the Musictech sector, several large companies are conducting interesting experiments. However, legal challenges keep emerging, just as usual!

Weekly Roundups

Apr 25, 2025

Mathilde Neu

From Lyric Videos to Visual Albums: How Video is Shaping Royalties

This shift is changing how music royalties are earned, how licensing deals are structured, and how artists and labels approach content creation.

Articles

Apr 21, 2025

Mathilde Neu

AI flood in the Music Industry - WR #262

And we’re back to Reprtoir’s Weekly Roundup, From rising AI uploads to the changing tides of indie music investment, here’s what you need to know.

Weekly Roundups

Apr 18, 2025

Mathilde Neu

Navigating the TikTok Landscape Amid Potential U.S. Ban

For TikTok artists, labels, and marketers, the challenge isn’t just about losing access to one app. It’s about rethinking how we build and promote content

Articles

Apr 14, 2025

Mathilde Neu

Politics and Innovation in Music Industry - WR #261

Did you get to follow the latest about the music industry’s major issues around TikTok, AI and US politics during this week? If not, let us update you.

Weekly Roundups

Apr 11, 2025

Mathilde Neu

Expansion into Video Content: Implications for Music Promotion

Music discovery isn’t just about curated playlists. It’s happening in the form of quick, scrollable, visual content. Spotify's expanding options, let's analyze!

Articles

Apr 7, 2025

Mathilde Neu

An Ever-Evolving Music Industry - WR #260

This week, we’ll be diving into the three hottest topics in the music industry: AI, streaming platforms, and TikTok. Let’s take a look at what’s happening!

Weekly Roundups

Apr 4, 2025

Mathilde Neu

Sustainability in the Music Industry: Balancing Tech and Environmental Impact

The music industry is facing its environmental footprint and trying to do something about it. Meanwhile, a new frontier is unfolding. AI, immersive livestream..

Articles

Mar 31, 2025

Mathilde Neu

Engaging with Music Streaming - WR #259

How can platforms reinvent themselves on a regular basis to keep listeners engaged and make them more and more active? We may have seen some answers this week

Weekly Roundups

Mar 28, 2025

Mathilde Neu

Music Artists Endorsement: The Importance of Brand

With the growth of digital media and viral trends, musicians have evolved beyond their roles as entertainers to become powerful influencers shaping consumers

Articles

Mar 24, 2025

Mathilde Neu

Key Numbers on the State of the Music Market - WR #258

… And what the market is doing about them. It’s that time of the year when we get insights and full overview of last year’s performance from the music industry

Weekly Roundups

Mar 21, 2025

Mathilde Neu

Audio Books vs Podcasts: Competitors or Allies?

Rather than being outright competitors, audiobooks and podcasts can function as allies in the audio entertainment landscape. Curious? Here's our take

Articles

Mar 17, 2025

Mathilde Neu

Navigating Tech in the Music Industry - WR #257

It seems that last week was a time for reflection on what strategies work and should be pushed further and repositioning discourses. Curious about trends?

Weekly Roundups

Mar 14, 2025

Mathilde Neu

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Reprtoir blog

K-Pop Aesthetics: A Case for Pop Culture

Super-Premium Strategy in the Music Industry - WR #264

Eco-Friendly Touring & Releases: What Labels Can Actually Do

Rights and MusicTech in the Music Industry - WR #263

From Lyric Videos to Visual Albums: How Video is Shaping Royalties

AI flood in the Music Industry - WR #262

Navigating the TikTok Landscape Amid Potential U.S. Ban

Politics and Innovation in Music Industry - WR #261

Expansion into Video Content: Implications for Music Promotion

An Ever-Evolving Music Industry - WR #260

Sustainability in the Music Industry: Balancing Tech and Environmental Impact

Engaging with Music Streaming - WR #259

Music Artists Endorsement: The Importance of Brand

Key Numbers on the State of the Music Market - WR #258

Audio Books vs Podcasts: Competitors or Allies?

Navigating Tech in the Music Industry - WR #257

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